Media Advisory: New York State Department of Health to Debut eWIC

Event:

New York State Department of Health to debut eWIC, a more convenient way for families in the WIC program to shop for WIC foods.

Where:

Price Chopper/Market 32, 40 Delaware Avenue, Albany

When:

Monday, April 30

Time:

1:00 p.m.

What:

The Department of Health launches eWIC, an electronic benefits transfer card which provides a more convenient way for families in the Women, Infants and Children (WIC) program to shop for WIC foods. The pilot launch in the Capital Region is the first step in the use of this technology in New York State and will be followed by statewide implementation for all WIC clinics and vendors by Spring of 2019, well ahead of the federal 2020 deadline.

New York State Health Commissioner Dr. Howard Zucker will provide brief remarks about this important program and recognize the Whitney M. Young Jr. Health Center in Albany as the first WIC clinic and Price Chopper/Market 32 as the first WIC vendor in New York state to debut this new technology. The event will also feature a live demonstration of an eWIC purchase by a local Mom.